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Snoop Dogg has launched his own gin line 26 years after his signature track Gin & Juice debuted.

The rapper and entrepreneur has unveiled INDOGGO Gin after working to create a beverage that embodies the spirit of the party anthem.

The 48-year-old teamed with Keenan Towns, co-founder of Trusted Spirits, for the venture, which evokes a “laid- back California style”.

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